Review QR codes
A QR code that opens Google's write-a-review form for your listing, with the star picker already up. Most customers who would happily review you simply never get round to finding you on Google. This removes that step.
Where to get one
Three places, all producing the same code:
- /review-qr-code - paste a Google Maps link, no account needed
- Any profile report at
/check/<slug>, under “Get more reviews” - Dashboard → Google Business → Review QR code - adds scan counting
No Google sign-in is involved anywhere. The code is built from your listing's public place id, which is what lets it be generated for any business without proving you own it.
Formats
| Format | Size | What it is for |
|---|---|---|
| Just the code | 1024 x 1024 px, or SVG | Your own artwork - a menu, a receipt, an email footer. No wording and no centre mark, because it is going into someone else's design. The SVG is vector, so a print shop can scale it to anything. |
| Counter card | 105 x 148 mm (A6) | By the till, the reception desk or the bar. Print on A4 and cut it out. This is the one that works, because it sits where people already pause to pay. |
| Table tent | 210 x 297 mm (A4) | One sheet carrying the artwork twice, the top half rotated, so folding it in half leaves both faces upright. For cafes, restaurants and waiting areas where people are sitting down. |
| Window sign | 148 x 210 mm (A5) | Taped inside the glass, facing the street. The code is sized to scan from a step or two back rather than at arm's length. |
| Social post | 1080 x 1080 px | Instagram or Facebook. The people already following you are the ones most likely to leave a review, and they are nowhere near your counter. |
Millimetre formats export at 300dpi, so they come out at their true physical size. In the print dialog set scale to 100% rather than Fit to page - that is the one setting that silently shrinks a card.
Counting scans
By default the code points straight at Google, with nothing of ours in between. Tick Count scans in the dashboard and it points at a floatmessage.com/r/... link that forwards to exactly the same place, recording the scan on the way past. You then get scans per day over the last 30 days.
Two things worth knowing. First, the tracked link is shorter than Google's, so the code has fewer, larger squares and actually scans from further away. Second, the link is permanent: once created it keeps working after a downgrade, a cancellation, or disconnecting the business from your dashboard. A code printed on fifty table tents cannot be allowed to break, so there is no way to delete one.
Scans record the country and the rough device type, and nothing else - no visitor id and nothing identifying the customer who scanned it.
Details that matter in practice
- The Google mark in the middle is there because people hesitate before scanning an anonymous code on a counter. Codes are generated at the highest error-correction level, which reconstructs far more of the symbol than the mark covers.
- The black version keeps its code on a white tile. Light squares on a dark background scan badly however good the contrast looks, so the code is never inverted.
- Sizing rule of thumb: the code needs roughly 1cm of width for every 10cm a customer stands back. A counter card is fine at arm's length; a window needs the A5.
- Nothing expires and nothing is watermarked. Printing your own is free and always will be.
If you would rather not do the printing, the same artwork is available as a proper weatherproof sign at /signs.