Where to Put Your Review QR Code
Almost nobody refuses to leave a review. They just never get round to finding you on Google, and by the time they are home the moment has passed. A QR code removes that gap - but only if it is somewhere the customer is already standing still, with a free hand, feeling good about what just happened. Most codes fail on one of those three.
Get your code first
Generate it
Open the review QR generator and paste the link to your business on Google Maps. On Maps: open your business, tap Share, then Copy link. No signup and no Google login.
Pick the format for where it is going
The table below covers the realistic spots. You can download as many formats as you like - they all carry the same code.
Print at 100%
In the print dialog, set scale to 100% rather than Fit to page. Fit to page is the one setting that silently shrinks the card, and a code that is 20% too small is the most common reason a printed one scans badly.
Where it actually works
| Spot | Why it works | Format |
|---|---|---|
| Beside the card reader | The single best spot in most shops. Paying is dead time, the phone is often already out, and the interaction has just finished well. | Counter card |
| On the table | For anywhere people sit: cafes, restaurants, waiting rooms, salons. They have time, and a tent reads from either side of the table. | Table tent |
| Inside the window or door | Works while you are closed, which nothing else on this list does. Catches people who just walked past and liked the look of the place. | Window sign |
| On the invoice or receipt | For trades and services with no counter at all. The customer sees it at home, after the job is done and they are pleased with it. | Just the code |
| In your email signature | Free, permanent, and costs nothing to try. Use the plain link rather than the code - nobody scans a QR on the screen they are reading. | The link itself |
| A post or story | Your followers already like you enough to follow you. They are just nowhere near your counter. | Social post |
Size it for the distance
The rule of thumb is about 1cm of code for every 10cm the customer stands back. At a counter that is arm's length, so the A6 card is comfortable. A window is read from the pavement, a metre or more away, which is why the window format is A5 and the code on it is much larger. Printing the counter card and taping it to the glass is the usual mistake.
What to write next to it
The card already says “Leave us a review” and carries the Google mark, which matters more than it sounds: people are wary of scanning anonymous codes, and knowing where it goes removes the hesitation. What you add out loud is what actually moves the number. A staff member saying “if you have got ten seconds, the code on the counter puts you straight on our Google page” outperforms any amount of signage on its own.
Find out whether it is working
A printed code gives you no feedback at all by default, so it is hard to tell a bad spot from a bad idea. With an account you can turn on scan counting in Google Business → Review QR code, which routes the code through a link that forwards straight to Google and shows you scans per day. Print a different placement each fortnight and you will know within a month which spot earns its space.
If you would rather not print and cut things yourself, the same artwork comes as a proper weatherproof sign at /signs. Printing your own stays free either way.